North American cartoonist and Massachusetts local George Baker was appointed by Walt Disney in 1937. Being a 22-year-old illustrator George worked in California with the iconic Disney team on full length cinematic features including Bambi, Pinocchio, Dumbo and Fantasia. Incorporate them today and you might obtain a fictional tale about a Royal prince of the forest, prone to showing “porkpies” while flying through the air and secretly being called a fairy! That reminds me, we will focus on Alan Jones and talkback r / c around Australia after the first survey for 2012.
In Summer 1941, George was picked into the United States Army as well as created The Sad Sack. Your escapades of an unlucky recruited soldier who had difficulty to get things done. Georges 1945 discharge following WWII saw the start of a comic strip, comic books plus a radio show. From storage, Dean Martin and Jerry Lewis loosely “borrowed” on the notion for the movie Jumping Jacks. All before our time I know but human nature changes extremely slowly. Society is packed using sad sacks and r / c has its share, so therein lies the rub. (Hamlet.) With this week’s interpretation being in regards to the “Ten Network” of radio, I thought the idea a suitable analogy. Sad Bedroom, not too bright and never setting it up quite right!
I have never acquired much respect for the person who is apparently credited with placing DMG Radio Australia together. When I found myself in the very same room my personal assessment has been “complete girl”. That observation and an exciting situation occurring after Adelaide’s SAFM supposedly contracted the general manager I know consulted with for new ideas and directions in programming at his then Adelaide employer (5AD). The “Good Times and Rock n’ Roll” idea I shown in a written submission during 1983 came up at SAFM rebadged as “Good Occasions and Great Rock as well as Roll”. Sheer coincidence, no regards, yeah right!…and Dumbo can really fly! In my mind “Good Times” was my innovation. That’s all many of these business administrators can do, take ideas then make money away from other people’s creativity. Sour vineyard?…Maybe…ain’t democracy great, personal opinions rule.
According to buddy and former Hobart, Sydney as well as Adelaide Jock and Radio Corporation of America recording artist Bob “Let’s Hear it Fuh Ken” Vincent, he gave Austereo your “Black Thunder” promotional vehicle idea that gone international. Now deceased, Bob was a gentleman and was in radio to entertain, the love for caring about his or her “listener” was in his genes. No matter what you may think about outstanding skill on a personal level every one has the ability to communicate at an close altitude, these “stars” connect individually with an audience. There are merely a handful that come immediately to mind, the comedic genius of Barry Ion (5AD) in Adelaide, your brilliant public communication knowledge of my caring pal Malcolm T Elliot (2UW) in Sydney, your cheeky timing and natural skill of Graham Kennedy (3XY)…and then there’s…me lol…I wish. In r / c “Ego is not a Dirty Word”. Do you absolutely know how to fly a helicopter? “Don’t call me Shirley!” (Strachan.)
We can’t all be stars. But one course to stardom is to are living and breathe your passion. Check with almost any media person who has struggled to the top…as being a teenager the desire was to captivate in some way. The money was not of primary consideration. Administrators originate from another direction, it’s mostly the money and control that matters for the boys in power. This business will never be genuine communicators, self based greedy people can never offer of themselves. These dolled up puppets dancing the corporate tango tend to be “takers”, entertainers are natural “givers”.
Thus, to Nova. Cue: Ingenuous amusement as well as on occasion, cynical whimpers sprinkled using pity. Gives me the heebee-jeebees. You’ll never hear that studio class on DMG. (I have this Bee Gees “take off” LP in my vinyl collection). Such a programming mess. Question: Can anybody know what they are doing from DMG? Forget 5AA in Adelaide, in late The year 2010 I pointed out it sounded “old as well as tired” to a suit in Modern australia head office, this upset an incredibly immature staffer in Adelaide…so I apologise 5AA is not really sounding old and fatigued, it’s sounding tired as well as old…happy now?
Everybody knows Lachlan Murdoch is involved with DMG to make money. They bought his share with a bargain price but it’s not a bargain unless the goods are produced. Very first thing, cut staff. That makes impression to a suit. Next, employ some “gun” talent who have the appearance they hold the answers to fixing a hole. Now…call in Sergeant Spice up…Wot!! No one at Nova has heard about the Sarge? Listen to Paul’s lyrics carefully, it’s a mind expanding Novalation!…”and it genuinely doesn’t matter if I’m drastically wrong; I’m right, where My partner and i belong; I’m right; begin to see the people standing who argue, never win and speculate why they don’t get in…Inch a Lonely Hearts Team Novalation, friends and neighbours. Last but not least hire sales teams to offer…sell…sell. “Aahh yeah Lachlan, we will sort out the on air product at the next glowing blue moon, just keep putting in ya moolah friend.”
I’d bet my grandmothers whoopee cushion Murdoch knows absolutely nothing about personally entertaining an audience. Nothing about human in order to human communication. Nothing regarding emotional empathy and personal feelings conveyed via media. My partner and i bet if I wrote your ex a letter he’d ignore it…Hang about…I did write your ex a letter, think I authored two!!! Research for a guide on media I am mulling more than (it’s on file)…the idea I am making is; Lachlan Murdoch doesn’t even have the basic courtesy to resolve mail, even by proxies. Does he work out of the basement, no staff? So you do the sums. No conversation smarts but he’s inside the communications business…”Oi rests moi circumstance youse onnah.” (Sorry I stowed into that “social retard about Nova breakfast” impersonation.) DMG is in for a difficult calendar year if the other guys end up with their act together, that is unlikely so is it many same for radio’s poor uncle?
Somebody did have a good plan at DMG with Classic Rock. Brilliant, if only they had appointed somebody with very serious commercial rock music encounter and an intimate knowledge of your genre and the audience which appreciates the varied styles. You may have heard this music about rock radio stations. To do that effectively a company requires somebody at the top who knows which staff are required and precisely what talents are needed, don’t have might it’s the blind leading your blind…It’s not Nova till it can be Nova. (Apology to Lenny Horrorwitz.) Makes complete impression to somebody on novacaine. There’d only be a handful of veteran advertising talent with the knowledge in order to program classic rock in Australia. I’m not kidding; rare as hens teeth. I was lucky enough to get have been employed at three to four of Australia’s great rock broadcasters. 3AK Melbourne “Where no Wrinkly’s Fly” (went from wallowing to number one in three period survey’s.) 5AD Adelaide “Where Your Friends Are” by having an obnoxious programme director which still clings to life’ as well as “Constant Music” 4BK with programme director Peter Harding. (They don’t make guys similar to Pete anymore in radio, he had the passion for AM.) 7LA Launceston in addition did its share of rockin’ that town. For those that state times have changed, they do not realise it but they absolutely know very little about human instinct. Don’t call me Shir…ok ok…!
The classic rock and roll that DMG put together was an absolute joke, with nobody having a laugh. So far off the mark it has been embarrassing. I can say with out fear of contradiction that whoever has been programming the two stations, did not have the slightest clue about the very last 50 years of classic rock and roll. The format was going to fail, there was no way it might succeed because it was not a definitive classic rock blend! Not even close. Only a person as green as a a few week old Queensland “Lady Finger” blueberry would format a classic rock and roll signal biased toward chronological age. I know of a 18-year-old feminine who is into Led Zeppelin, a 14-year-old into Rolling Stones, the list goes on and on. Programming music programs based on age and to an inferior extent, gender belongs within the 80′s. If a metro train station did a rock file format properly today, positioning it as being “Sydney Rocks” or “Melbourne Rocks” and programmed every single city relative to its r / c music heritage the programs would seriously erode your competitors. But it’s not only the music children, the entire package must talk, entertain and inform. A constant effort for radio operations to comprehend due to reasons discussed above.
In summary, it’s regrettable that DMG is seen by many because Ten Network of r / c. Listener perception is important. Credibility is paramount to enduring success. I would like to see Lochie and his pals / buddies get their act together as well as shake it up in Next year but they need some seriously skilled radio professionals not people with five minutes practice playing with a multimillion dollar franchise. I would like to don’t have anything but great things to convey from Starship Murdoch but there is no event horizon from my perspective; nevertheless. Somebody must fix your “black hole”. “I canna get anotherrr ounce oot of her Cap’n, were going’ in!!!”, produces tagza.com.